Marketing Technology Lead/Architect

Company: Cloudera, Inc.
Location: Olympia
Posted on: September 5, 2020

Job Description:

JOB DESCRIPTION:

Do you want to join a fun, global team who gets to work on cutting edge things you only could dream of? Do you thrive in a fast paced environment with people who like to get things done?

We are looking for self-motivated Marketing Technology Architect to help us design, build and scale marketing operations. The right candidate must have 6+ years of experience in successfully designing, scoping, project managing and implementing a marketing technology stack for a SaaS based company. A successful candidate will have past experience helping transform an on prem business into a SaaS based model.



Responsibilities:

High-Level

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Oversee, drive, and project manage the build out of a MarTech stack to support our digital transformation initiatives
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Lead overall implementation and alignment of various system roadmaps with the broader marketing vision and strategy
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Contribute to scaling go-to-market strategies by enabling technologies and custom workflows
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Understand what is possible with technology today



Marketing Campaign and Operations Management

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Collaborate with marketing and sales operations counterparts to build-out a tech stack designed to support a hybrid cloud business
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Plan and project manage technology implementation
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Identify and address areas for marketing system simplification and efficiencies
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Collaborate with key stakeholders (Field systems, sales ops, web, demand generation, inside sales, product marketing) to build, implement and automate the full lifecycle of a customer

Marketing System Authority

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Drive vision to enable marketing to step up, run marketing like a business, impact company revenue and growth and help the firm compete based on a customer-centric strategy
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Manage Cloudera s marketing automation implementation and marketing database, including data hygiene, data transformation and data enhancement projects
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Work closely with Field Systems/Sales Operations to ensure lead-to-close measurement
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Manage operational execution of integrated marketing campaigns across all digital channels
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Optimize our lead capture and nurturing processes through website, email, and content
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Effectively manage a variety of technology, data and service vendors
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Build infrastructure and assist in the governance of the marketing tech stack in alignment with cross-functional stakeholders
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Provide internal support and training on all of our marketing platforms
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Help develop best practices and documentation
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Troubleshoot and QA campaigns, workflows, data issues and other key marketing operations functions
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Candidate must be able to read and comprehend technical and API documentation to know what is possible



Who You Are

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You are a proven technical, analytical and quantitative person that possesses effective communication skills (verbal and written) with the ability to translate complex data and/or issues into productive discussions/actions at the executive and operational levels.
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You have the ability to pivot strategies, tactics and motions based on data.
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You have a clear understanding of the marketing operations function and the latest tools of the trade for automating and measuring marketing performance & contribution.
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You are a team player working collaboratively with sales, marketing, and cross-functional teams to drive success through best practices and efficiencies.
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You are comfortable with a dynamic start-up environment when priorities and tactics change in the face of new data and creative inspiration.
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You have experience with defining, scoping and implementing new technologies in partnership with managed service providers.

Desired Skills and Experience

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Minimum 6 years of experience in a marketing/sales operations role or similar position
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Experience running, managing marketing operations, preferably in both B2B and B2C companies
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4-6 years of experience with MarTech tools in a SaaS type company
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Experience in creating multi-channel engagement/experiences, conversational marketing/chatbots, dynamic scoring and targeting
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Strong working knowledge of Salesforce.com CRM
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SQL knowledge a plus

Cloudera is an Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

Keywords: Cloudera, Inc., Olympia , Marketing Technology Lead/Architect, Advertising , Olympia, Washington