Outside Sales Representative - Northern Washington
Company: The Peterson Company
Posted on: May 15, 2022
SUMMARY OF POSITION
Peterson Company is a local, family owned-and-operated Specialty
Food Importer and Distribution Company is looking for a sales
representative to join our passionate, high-energy team. This
experienced, proven foodservice sales professional will inherit a
vibrant, established territory and will be expected to further
expand business in the Northern Seattle area.
Represent the Peterson Company in a professional manner to our
customers by providing a high level of customer satisfaction,
generating a consistently increasing revenue and attaining
prescribed sales budgets.
To develop good rapport with customers by seeing them and
maintaining contact on a regular basis.To develop further good
rapport with as many customer employees as possible.
Full & complete name of key people involved in the account.
To sell complete Peterson product lines to each account.
To understand unit operations and suggest products that will sell
for the account.
To make sure the customer gets the right quality for the right
To keep customers appraised of market fluctuations, shortages,
To cut products when requested to demonstrate quality level &
To designate delivery days and clear any changes with our warehouse
& transportation managers.
To anticipate certain holidays / promotional periods where volume
will increase or decrease and communicate appropriately.
To advise inside staff when any changes are to be made to order
guides or call pages.
To answer communications promptly, or designate the inside
salesperson to handle them.
Ask for help when needed.
Prospect and persistently develop profitable new customers in the
To have a definite goal and plan of selling with new accounts.
To be thoroughly familiar with objectives before making contact,
and follow through with contacts.
Provide Credit Manager with completed credit application for
qualified prospect and await results of creditworthiness before
taking the initial order.
To be sure that the customer gets deliveries as often as required
during the first two weeks.
To notify the inside sales rep on all new accounts & the procedure
for handling these accounts.
Follow up with inside sales to be certain customer satisfaction is
To check back with new accounts within 7 days to make sure that all
is going well.
Maintain current and detailed knowledge of all product lines and
sales procedures at the Peterson Company.
To present new products to all accounts.
Thorough knowledge of Outside Sales Manual
To consult with purchasing department on increased or decreased
movement of products.
Take responsibility for any special order items brought in for
Constantly be aware of all special order items brought into
inventory for accounts.
To make sure that special order items are moving.Advise buyers of
any unusual movements.
Investigate, troubleshoot and resolve customer issues such as
credits, missing products, account payment status, and other issues
that can hinder the customer satisfaction and revenue
To recommended alternate brands or sizes, if needed.To indicate
whether substitutions are allowed or not.To offer protection on
advances whenever possible.
To make sure pick-ups, credits and returns are handled promptly &
efficiently by working through inside sales, credit and
To advise our credit department of any changes in ownership or
financial stability, as soon as this information is gathered.
To respond promptly to customer complaints & opportunities, no
matter how small.
To prevent receivable problems before they fall into the problem
column. To take responsibility for collection of receivables, when
Deliver any receivables to accounts receivable department
personally, via deposit to Peterson bank account or put in the mail
on the same day as received. Any deviation for whatever reason
should be reported to our accounts receivable department ASAP.
ESSENTIAL KNOWLEDGE, SKILLS, ABILITIES & QUALIFICATIONS
Strong communication skills to present, persuade and communicate
with diverse range of staff, customers and sales team.
Prior outside sales/territory experience required with tangible,
highly competitive skills in the marketplace. Prior food
distribution or closely related experience strongly preferred.
Strong business sense to provide guidance to customers on ordering
to assist them in their success and generation of strong level of
Understanding and abilities to calculate margins/prices, understand
weights / product specifications, and basic math skills.
Strong personal qualities to manage an independent position without
much direct supervision, including but not limited to: initiative,
self-motivation, assertiveness, quick response time, research and
investigative skills with problem-solving abilities.
Ability to monitor personal performance and make necessary changes,
and/or take action to achieve the sales goals set forth by the VP &
Interest and motivation with learning a large number of products
spanning a huge range of products, and then using the knowledge to
take advantage in the sales process.
Highly mobile position involving frequent driving in personal
vehicle, regular walking/standing, occasional lifting of product up
to 40 lbs., and frequent use of hands to drive, handle manual
paperwork, email, text and move/lift files, catalogs, flyers,
Ability to frequently operate office software / equipment such as
MS Office, Navision, voicemail, smartphone, Ipad
Maintain a current food handler's permit and applicable food safety
Maintain valid driver's license in the state of the territory and
proof of current auto insurance.
2 years in specialty foodservice distribution or specialty food
brokerage sales is desired
Keywords: The Peterson Company, Olympia , Outside Sales Representative - Northern Washington, Sales , Olympia, Washington
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